OBJECTIVES - Seeking a position with a multinational organization, utilizing my strong creative, analytical and interpersonal skills, fundamentally in the areas of (1) Entrepreneurship, (2) Business Development, (3) Production/Operations, (4) Marketing, and (5) Product Development and Design.
- To develop business systems that reduce costs and streamline operations and internal processes for local and global business operations.
- To help the organization explore market opportunities in the Philippines, eventually expanding to the local market, while developing and sustaining competitive advantage within the global framework.
WORK ATTITUDE
Has a strong "can do" disposition bound by strong work ethic and personal integrity. - Determined to be an effective contributor to the success of the organization.
- Entrepreneurial, adventurous and persistent. Inclined to push business models further, pro-actively look for and assess opportunities, and finish whatever is started -- and always with an intention to excel.
- Eager to be trained and to learn, adaptable to different kinds of environment, can work with minimum supervision, and can work independently and as a team player.
WORK EXPERIENCE
MOTIVE ADVERTISING
Malabon, Philippines
Principal Consultant and Designer
2000-Present - Performs market analysis to help clients identify target markets, and formulate budget requirements. Done comprehensive market research, specified product design and development parameters, pricing policies, and channels of distribution.
- Versatile researcher. Completed major marketing studies for, but not limited to, automotive airconditioners, furniture, industrialized housing, death care, special economic zones, bathroom accessories, food service, and safety and security industries.
- Has relevant experience in the inner workings of trading, service and manufacturing businesses. Specialized in marketing and operations/production, but also proficient in interpreting financial performance, and developing the organizational structure, specifying personnel duties and responsibilities, and programs to attract and retain personnel.
- Collaborated with software developer to design content-management system (CMS)-enabled websites for plastic wares, apparel and trading companies. Collaborated to design and launch an e-commerce-enabled website for a death care company.
- Created Corporate Identity (CI) standard kits and marketing collaterals including, but not limited to, printed advertisements, brochures, fliers, invitations, wrappers, retail product packaging boxes and labels, newsletters, user and operation manuals, presentation folders and restaurant/service menus.
- Created outdoor tarpaulin and back-lit indoor and outdoor signage. Can design, fabricate and install outdoor light boxes, including electrical system.
- Designed tradeshow exhibition spaces. Proficient in 2D/3D Autocad 2002 and 3D Studio for product and retail store/exhibition system design.
KOOLWELL - MOBILE AIRCONDITIONING SYSTEMS, INC.
Caloocan, Philippines
President
2004-Present
- Facilitated the set-up and development of an employee-owned, owner-operated automotive airconditioning installation and repair shop.
- Guided employee discussion on market identification, competitor analysis and pricing policies.
- Negotiated for a partnership with Denso, and assisted in preliminary negotiations with other parts suppliers.
DE LA SALLE-COLLEGE OF SAINT BENILDE
School of Design and Arts
Manila, Philippines Chairperson and Assistant Professorial Lecturer
Industrial Design Program
2006 - September 2007 Administered, oversaw and managed the day-to-day operations of the program: - Assisted School Dean in the development of academic policies and activities for the program.
- Directed and coordinated the activities of the program coordinators, student adviser and secretary.
- Determined schedule of courses and recommends implementation of additional courses. Revived Academic Council to review proposed changes to curriculum and course outlines.
- Marketed the program. Supervised 4 major program exhibitions (in the Mall of Asia, World Trade Center, and Product Development and Design Center of the Philippines)
- Recruited/assigned faculty to handle classes, and support staff to handle facilities assigned to program.
- Represented the program in school/industry committees. Participated in dialogues with government and industry.
- Prepared and administered program budget.
- Directly oversaw professional growth of work group.
Senior Lecturer
2003-2006
Lecturer
1996-2002 - Handled the subjects Research Techniques (RESTECH), Thesis Design (DESPRA1), Thesis Solution (DESPRA2), Thesis Execution (DESPRA3), Elements and Principles of Design 1 and 2 (DESPRN1/2), Toy Design (DESIGN2), Electro-Mechanical Design (DESIGN5), Anthropometrics and Ergonomics (ERGONOM), and Basic/Advance Computer Aided-Design (BASECAD/ADVACAD). Paneled thesis defense.
- Developed syllabi for the Multimedia Business series of the Multimedia Arts (AB-MMA) Program. Assigned teaching load and evaluated faculty members handling Multimedia Business subjects, in close consultation with the program chairperson. Handled the subjects Entrepreneurship (MULBIS1), Marketing Management (MULBIS2), Operations and Human Resource Management, and Ethics (MULBIS3) and Multimedia Seminar Series (MMASEMI).
- Handled the subjects Purchasing Management (EXPURMA) and Principles of Export Management (PRINEXP) under the Export Management Program, School of Business
ZEXEL AUTOMOTIVE CLIMATE CONTROL SYSTEMS
Manila, Philippines
Manager
1998-2003 - Implemented all business objectives, directions, strategies, programs and policies approved by the Board of Directors.
- Administered, oversaw and managed the day-to-day Original Equipment (OE) and After-Market (AM) operations of the corporation. Can install, repair and maintain automotive (Car and Bus) airconditioning systems.
- Documented operation systems to (1) facilitate line installation of airconditioners for 4,764 Isuzu Trooper units, (2) properly install and test prototype airconditioner unit, and (3) properly diagnose and repair/maintain AM units.
- Conducted, arranged and carried on all pertinent negotiations with ZEXEL Japan and the local Isuzu, Star Motors (Nissan) and Columbian Motors (Nissan Diesel) vehicle assemblers and dealers for the continuous supply, installation and/or maintenance/repair of airconditioning systems under the most reasonable terms and conditions of acquisition.
- Marketed and supplied Bosch horns to Star Motors as OE for the Nissan Patrol.
- Assisted Bosch in marketing and testing of Blaupunkt radio systems in Isuzu and Columbian Motors (Kia assembler) leading to negotiations.
Directly oversaw warranty support for ZEXEL bus airconditioner customers. - Directly oversaw professional growth of work group.
M.C. BERNARDO INC.
Automotive Airconditioning Department
Malabon, Philippines
Manager
1996-1998 - Represented M.C. Bernardo Inc. as marketing manager in its joint-venture company, Zeltec, Inc.
- Negotiated with the local Isuzu assembler and dealers for the supply and installation of airconditioning systems.
- Conducted sales presentations and demonstrations to Isuzu Philippines and dealers.
- Coordinated with the production group concerning the operation of installation and service units within the premises of Isuzu Philippines and its dealers.
- Formulated and implemented customer satisfaction programs for Isuzu Philippines, dealers and end-users.
- Oversaw the Rear Cooler retrofit of 589 Isuzu Trooper units in 11 dealers spread over the Philippines.
Assistant
1992-1995 - Assisted in the study on the feasibility of setting up a local installation and support facility for ZEXEL automotive airconditioning and refrigeration systems in the Philippines.
- Studied the possible re-establishment, manning and operation of the steel stamping plant (ex-Malabon Industries). Explored with industry suppliers and prospective clients.
- Represented the company in various local trade expositions.
- Designed print ads, flyers and other promotional materials.
- Organized the Electronic Data Processing Department, which automated inventory control and payroll computation.
Trainor
1990-1991 - Conducted seminars on Automotive Airconditioning Unit installation and maintenance for MAZDA-assembler Francisco Motor Corporation (FMC) and dealer personnel (Metro Manila and Visayas) which helped in the timely launch of the MAZDA E2000 in the local market.
EDUCATION DE LA SALLE UNIVERSITY
Doctor of Business Administration. All but dissertation. 2001-present Possible Dissertation topic
Ensuring the Continuity of Family Owned-Business. Research Papers completed - The Effects of AFTA for SMEs in Developing and Emerging Industries. April 2003.
- Ensuring the Continuity of the Family-owned Business. December 2002
- Forecasting Automotive Airconditioner Sales. December 2002
- Designing Product Pricing Strategies. December 2002
- My Theory of Organization. August 2002
DE LA SALLE UNIVERSITY
Master in Business Administration, December 1999.
Oral Comprehensive Examination Paper
Corporate Strategies for Zexel Automotive Climate Control Systems. October 1999 DE LA SALLE UNIVERSITY-COLLEGE OF SAINT BENILDE
Bachelor of Science degree in Industrial Design, September 1995. Dean's Lister, School Year 1993-1994, 1994-1995. Gawad Sinag-tala Meritorious Awardee. BENCH Creative Packaging Competition '94, Third Placer. FAME Furniture Design competition, Third Placer and Runner-up. Industrial Design Society Member. LOURDES SCHOOL, QUEZON CITY
Finished High School, March 1988. Badminton Varsity Team, member. CAT Model Platoon, member. Loyalty Award. SEMINARS/WORKSHOPS/CONFERENCES ATTENDED DE LA SALLE-COLLEGE OF ST. BENILDE
Lasallian Formation Team
Lasallian Retreat-Seminar Center for Learner-Centered Instructional Resources
MAC OS X and Video/Photo Workshop
Proquest 5000 Office of the Vice President for Academics and the Center for Learner-Centered Instructional Resources
Seminar on Curriculum Development PRODUCT DEVELOPMENT AND DESIGN CENTER OF THE PHILIPPINES
Paglulunsad 2006 Design Dialogue
Design and Market Updates for Industrial Designers CHAMBER OF FURNITURE INDUSTRIES OF THE PHILIPPINES
Beautiful Shrinking World by Karim Rashid DE LA SALLE UNIVERSITY-MANILA
Seminar-Workshop on Intellectual Property Rights MEETING POINTS
1st E-commerce Conference PHILIPPINE MARKETING ASSOCIATION
The 32nd conference: From Basics to Breakthroughs
Services Marketing 400 UNIVERSITY OF ASIA AND THE PACIFIC
Brand Management: Your next competitive advantage MICROSOFT PHILIPPINES CORP.
Innovate or Evaporate TEAM ASIA
Philip Kotler on Marketing ATV SPEAKERS NETWORK
How to Write and Publish a Book PRODUCT DEVELOPMENT AND DESIGN CENTER OF THE PHILIPPINES
Design and Market Updates for Furniture and Furnishing
Design Management and Product Development in Japan: Corporate Management and Design, and Design Management
Design Management and Product Development in Japan: Product Development for Traditional Industrial Products and Example Cases THE PHILIPPINE TRADE TRAINING CENTER
Strategic Planning for SME Exporter
Import Procedures and Documentation SILVA METHOD
Basic Lecture Series THE POSITIVE ATTITUDE DEVELOPMENT CENTER
Productive Work Attitude DLSU-COLLEGE OF ST. BENILDE
Setting Up Your Own Business DE LA SALLE UNIVERSITY
Center for English Language Learning (CELL)
Oral Communication and Conversational English workshop DE LA SALLE UNIVERSITY
Integrated Modular Programs for Advanced Computer Training: Computer Aided Drafting and Design. Certificate of Proficiency FUJIYAMA CAR COOLER (APM), Malaysia
Car and Bus Air-conditioner ZEXEL CORPORATION, Japan
Car and Bus Air-conditioner MAZDA Motors, Japan
Car Airconditioner Installation DON BOSCO TECHNICAL INSTITUTE
Technical Training Center
Automotive Air-conditioning PERSONAL DATA
Birth Date: April 25, 1972
Civil Status: Single PRACTICAL SKILLS
1. Fluent in written and spoken Tagalog and English.
2. Proficient in using Microsoft Word, Excel, PowerPoint and Project as tools for project management, reportage and presentations.
3. Knowledgeable on PC/Mac/Palm Operating System, hardware and software.
4. Licensed driver. AFFILIATIONS
1. Moods for Foods, Inc. (Operator of Booze Stop Bar and Grill and Club Mafia), Co-Owner.
2. Fort Splat Paintball Club. |
